Tag: strategies

Gated Content: Marketers’ One-Stop Shop for Lead Generation

lead generation

It’s reported that roughly 80% of B2B content marketing assets are password-protected. Marketers generate leads using gated content by giving prospective customers important information in exchange for their name, email address, industry, title, contact number, and other contact…

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5 Major Steps to Writing a Business Article

business writing

Business writing is a type of writing that aims to produce any professionally written material that is often direct and clear and encourages response or action from the target audience. As a blogger, making business articles are challenging…

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