Tag: marketing

Gated Content: Marketers’ One-Stop Shop for Lead Generation

lead generation

It’s reported that roughly 80% of B2B content marketing assets are password-protected. Marketers generate leads using gated content by giving prospective customers important information in exchange for their name, email address, industry, title, contact number, and other contact…

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Important Content Marketing Trends to Consider

content marketing trends

About 91% of B2B marketers make use of content marketing nowadays mainly to increase customer reach. Because of this, several companies and organizations in B2B have invested in content marketing as their primary method for digital marketing. But…

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6 Ways Savvy Enterprises Are Grooving for Intelligent Operations Using Cognitive Technology

cognitive technology

Exploring the potential of cognitive technology, enterprises are all set to unlock intelligent business operations.  Cognitive technology is our way to fulfill the dream of an artificial intelligence-led future. Interconnecting artificial intelligence, machine learning, neural networks, natural language…

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Online Marketing: Tips for Creating Great Link Bait

Online Marketing: Tips for Creating Great Link Bait

  Online Marketing Expert Margaret Jules talks about the important topic of creating great link bait – something online marketers are always fishing for. Interested in a ton of “natural” and free links pointing to your website? Here…

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