Tag: content creation

Gated Content: Marketers’ One-Stop Shop for Lead Generation

lead generation

It’s reported that roughly 80% of B2B content marketing assets are password-protected. Marketers generate leads using gated content by giving prospective customers important information in exchange for their name, email address, industry, title, contact number, and other contact…

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How to Develop a Digital Content Strategy: Top Reminders

digital content marketing

Digital content, also known as digital media, is generally referred to as pieces of information that are broadcast digitally, streamed online, or more frequently than usual, contained in computer files. Digital content covers popular media types (formerly known…

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Fix Blog Content Formatting Issues Through These 7 Tips

Blogs have become the primary tool that personalities and companies use to attract leads, engage with an audience, and help develop an online presence. If your blog content is well written and engaging enough, then you can successfully…

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How to Create an Online Writing Portfolio

writing portfolio

Establishing visibility and building a great career in any industry is really challenging, especially for beginner writers.  Cementing your own career path in the industry has now become extremely challenging with the influx of writers, bloggers, and content…

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What Are the Ways to Improve Your Blog Readership? 

blog readers

Increasing your blog readership simply means increasing your blog readers by numbers. This also means driving more traffic to your blog, which can ultimately generate more sales for your business.  According to HubSpot, prioritizing blogging increases visits and…

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8 Blogging Problems Most Bloggers Face

blogging problems

“Why did you start blogging?”  You go back to that question every time you encounter hurdles and challenges as a blogger because oftentimes, your “why” can keep you moving even when so many blogging problems overwhelm you. Many…

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10 Blogging Mistakes You Must Avoid In 2021

blogging mistakes

To effectively drive search traffic to your website, consistent posting of both repurposed and fresh content in your blog is a good strategy that helps in promoting your expertise and thought leadership out there. By doing this consistently,…

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What to Look for in a Content Marketing Agency 

content marketing agency

Having a great team of writers is a gem in your business.  However, companies don’t always have the luxury to create their own marketing team that will take care of both inbound and outbound marketing, especially content marketing….

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How to Write Long-Form Content

long-from content

While there is no official minimum length for blog posts, several analytical studies show that those who write long-form content get a higher conversion rate than those who produce short ones. According to HubSpot, articles with at least…

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5 Most Profitable Blogging Niches

blog niches

There are around 7 million blog posts that get published on a daily basis. In the US alone, there are almost 32 million bloggers. Different blog owners have different reasons behind creating their blogs. Among these reasons, blog…

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