From the blog

Newsletter platforms for bloggers, 5 compared for 2027

A blogger's desk with an open laptop showing a clean email newsletter layout, a cup of tea, a notebook with sketches and a small plant, soft daylight

beehiiv, Kit, Substack, Ghost and MailerLite compared for bloggers: what each is built for and what each says it costs.

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24 gifts for marketers who already own every gadget

24 gifts for marketers who already own every gadget

Twenty-four gifts for marketers who already own the obvious gadgets, from desk upgrades to the Notion kits that run a content calendar.

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How to Hire PMI for Portfolio Companies Without Buying a Plan the Team Cannot Run

How to Hire PMI for Portfolio Companies Without Buying a Plan the Team Cannot Run

An operating partner signing off on integration support in the weeks after close is making a resourcing decision under a running clock. The commercial consequence is direct: the synergy case underwriting the deal assumes certain cost and revenue…

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Should We Hire a PMI Consultant After an Acquisition or Staff It Internally

Should We Hire a PMI Consultant After an Acquisition or Staff It Internally

The question of whether to hire a PMI consultant after an acquisition usually lands on an operating partner’s desk two weeks before Day 1, when the deal team has moved on and nobody owns the integration beyond a…

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Marketing for Private Equity and the Spend Calls an Operating Partner Has to Own

Marketing for Private Equity and the Spend Calls an Operating Partner Has to Own

Marketing for private equity rarely fails because a campaign underperforms. It fails because the operating partner inherits a portfolio company where the marketing budget is real, the pipeline number is a guess, and nobody can connect spend to…

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Hire Post-Merger Integration for Private Equity Without Buying a Plan Nobody Can Run

Hire Post-Merger Integration for Private Equity Without Buying a Plan Nobody Can Run

An operating partner who signs an integration engagement in the week after close is making a staffing decision under time pressure, and getting it wrong means a quarter of lost momentum against the deal model, a management team…

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Website Migration for a Roll-Up and the Calls an Operating Partner Has to Make

Website Migration for a Roll-Up and the Calls an Operating Partner Has to Make

In a roll-up, the website migration decision usually arrives late, buried under integration tasks that feel more urgent, and that is exactly when it costs the most. By the time an operating partner is consolidating three or five…

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Multi Brand Website Consolidation for Portfolio Companies and the Calls an Operating Partner Has to Make

Multi Brand Website Consolidation for Portfolio Companies and the Calls an Operating Partner Has to Make

A roll-up that bought six brands in thirty months usually inherits six websites, six CMS stacks, six analytics setups and six vendors who each think they own the customer. The operating partner now carries a cost line nobody…

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The Post Merger Integration 100 Day Plan an Operating Partner Should Be Able to Defend

The Post Merger Integration 100 Day Plan an Operating Partner Should Be Able to Defend

The forecast that justified the deal assumes two companies behave as one well before the first full quarter closes. A post merger integration 100 day plan is the document that says who owns that assumption, what evidence proves…

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Exit Readiness and Post-Merger Integration Start With Decisions You Make Before Close

Exit Readiness and Post-Merger Integration Start With Decisions You Make Before Close

An operating partner who waits until the data room is open to think about exit readiness and post-merger integration has already lost months of value. The work that makes a company sell cleanly in year four, and the…

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